微信等社交媒体对用户信息交流行为和心理的影响分析

Analysis of the Impact of Social Media Such as Wechat on Users'Information Exchange Behavior and Psychology

微信拥有庞大的注册用户数量与实际使用数量,已经是越来越多网民普遍使用的交流工具。近几年来,社交媒体带来便捷性的同时也对大量用户的人际关系产生了重要影响。此文认为微信交流属于准栈交流,基于此观点分析微信在传播信息过程中存在的问题,以及线上交流环境中用户心理、交流行为的变化。文章着重分析以用户关系为核心建立的朋友圈和微信群在信息共享方面的创新之处和不足。文末总结,提出了用户更理性地使用微信的措施,并对平台更好地为用户提供信息服务提出建议。

With a huge number of registered users and actual users,wechat has become a communication tool widely used by more and more Internet users.In recent years,while social media has brought convenience,it has also had an important impact on the interpersonal relationships of a large number of users.This paper believes that wechat communication belongs to quasi stack communication.Based on this point of view,this paper analyzes the problems existing in the process of transmitting information and the changes of user psychology and communication behavior in the online communication environment.This paper focuses on the innovation and deficiency of the circle of friends and wechat group established with user relationship as the core in information sharing.At the end of the paper,the measures for users to use wechat more rationally are put forward,and the suggestions for the platform to better provide information services for users are put forward.