移动应用运营积分体系设计与实践

Design and Practice of Mobile Application Operation Points System

通过应用数字化技术将博物馆藏品资料在移动应用上展示、推广博物馆藏品、宣传博物馆活动等,给博物馆的发展和运营带来新的机遇。为更深入地推广数字博物馆移动应用,构建移动应用运营积分体系势在必行。笔者提出构建数字博物馆移动应用的积分体系,与博物馆的运营活动相结合,可以提升数字博物馆移动应用的用户活跃度,更好地发挥积分的作用。在数字博物馆的移动应用设计中,硬件部分采用MCV控制器和Ngnix处理器。软件部分首先绘制了用户认证流程图,其次构建了运营积分体系数据库,最后搭建运营服务器,完成了数字博物馆移动应用运营积分体系的构建。实践证明,设计的运营积分体系性能良好,可以发挥积分的最大价值,为博物馆移动应用的运行提供一定帮助。

The use of digital technology to display museum collections on mobile Applications,promote museum collections,and publicize museum activities will bring new opportunities to the development and operation of museums.In order to further promote the mobile Application of digital museums,it is imperative to build a mobile Application operation points system.The author proposes to build a points system for the mobile Application of digital museums,combined with the operation of the museum,can enhance the user activity of the mobile Application of digital museums,and better play the role of points.In the mobile Application design of the digital museum,the hardware part adopts MCV controller and Ngnix processor.The software part first draws the user authentication flow chart,secondly builds the operation point system database,and finally builds the operation server to complete the construction of the digital museum mobile Application operation point system.Practice has proved that the designed operation points system has good performance,can give full play to the maximum value of points,and provide certain help to the operation of the museum’s mobile Application.