贸易距离与跨境电商:文献综述和展望

Trade Distance and Cross-Border E-Commerce:Literature Review and Outlook

随着数字经济时代到来,跨境电商与社会经济活动深度融合,日益成为构建新发展格局的重要驱动力。以去中介化的交易方式简化贸易流程并降低贸易成本,跨境电商与贸易距离的关系值得关注,理清两者的相互作用对促进外贸提质增效意义重大。基于既有文献,系统梳理并探讨了跨境电商中贸易距离效应的重要研究结论,包括地理、文化和制度三类贸易距离的内涵及测度,各类贸易距离对跨境电商的影响机制,以及跨境电商对贸易距离的弱化效应。最后进行了总结和展望,以期为学术界重新审视贸易距离与跨境电商的关系提供参考,为促进跨境电商链接国内外经济循环、在后疫情时代更好发挥其外贸增长的引擎作用提供思路。

With the advent of the era of the digital economy,the deep integration of cross-border ecommerce and social and economic activities has increasingly become an important driving force for the construction of a new development pattern.Cross-border e-commerce simplifies trade processes and reduces trade costs in the way of disintermediation.The relationship between cross-border e-commerce and trade distance deserves attention.Clarifying the interaction between the two is of great significance for promoting the quality and efficiency of foreign trade.Based on the existing literature,this paper systematically sorts out and discusses the important research conclusions on the trade distance effect in cross-border e-commerce,including the connotation and measurement of three types of trade distances of geography,culture,and system,the influence mechanism of various types of trade distances on cross-border e-commerce,and the easing effect of cross-border e-commerce on trade distance.Finally,a summary and outlook are made,in order to provide a reference for the academic community to re-examine the relationship between trade distance and cross-border e-commerce,and to provide ideas for promoting cross-border e-commerce to link domestic and foreign economic cycles as well as better play its role as an engine of foreign trade growth in the post-epidemic era.