高校就业指导服务学生满意度实证研究

Students'Satisfaction Empirical Research on Career Guidance Service in Colleges and Universities

为了做好毕业生就业指导服务工作,助力毕业生实现更高质量更充分更满意的就业,探索学生对于高校就业指导服务满意度的形成逻辑与影响机理十分有必要。本文基于学生视角,从微观个体角度出发,设计了高校就业指导服务满意度指数模型,采用实证调研的研究分析方法进行了路径分析。研究结果表明,在就业指导服务满意度形成逻辑上,学校形象影响学生对于服务的期望,并进一步影响了对指导服务的质量感知判断以及满意程度。

In order to do a good job in the employment service and guidance for graduates,and to help graduates achieve higher quality and more satisfactory employment,it is necessary to explore the formation logic and influence mechanism of students'satisfaction on career guidance service in colleges and universities.Based on the perspective of students,this paper designs the satisfaction index model of career guidance service from the micro individual perspective,and uses the method of empirical research and analysis to conduct path analysis.The research results show that the image of colleges and universities affects the expectations of students for service,and further affects perception judgment of quality and satisfaction degree of guidance services.