商业类天文题材首饰的艺术形式探究与实践

Research and Practice on the Art Form of Commercial Astronomical Jewelry

近年来天文题材在商业类首饰的应用频率日趋见长,其中以传统高级珠宝首饰类和新兴潮流首饰类为两大主要类型。传统商业珠宝品牌多以名贵珠宝构建天文主题的视觉元素,造型富于美感但形式感较隆重,不适宜日常穿着搭配且无法大批量生产。新兴互联网首饰品牌以当下流行的互联网商品交易平台为市场渠道,其首饰产品兼顾价格亲民性、款式多样性、可量化生产等要素,但在设计与天文题材的结合程度上仍处于艺术多于科学的失衡状态,甚至一些款式出现有悖于现代天文学科的形式概念。对以上两种类型的商业类天文题材首饰进行案例分析,从商业天文首饰的发展前景角度出发,着力于天文科学与首饰艺术在结合社会审美取向的基调下进行有机结合,完成一次科学与艺术融合创新的商业型天文首饰创作实践。

In recent years, astronomical themes are increasingly used in commercial jewelry, including traditional high-end jewelry and emerging fashion jewelry. Traditional commercial jewelry brands mostly use precious jewelry to construct astronomical theme visual elements, which are full of aesthetic feeling, but with a grand sense of form, which is not suitable for daily wear and cannot be produced in large quantities. The emerging Internet jewelry brands take the current popular Internet commodity trading platform as the market channel and their jewelry products take into account the factors such as price affinity, style diversity, and quantifiable production. However, the combination of design and astronomical themes is still in an unbalanced state of art more than science, and some styles even have formal concepts that are contrary to modern astronomy. From the perspective of the development prospect of commercial astronomical jewelry, the study focuses on the organic combination of astronomy science and jewelry art under the basic tone of social aesthetic orientation and completes a creative practice of commercial astronomical jewelry integrating science and art.