基于“岗课赛证团”相融合的高职电子商务专业人才培养模式探索与实践——以湖南工业职业技术学院为例

Exploration and Practice of Talents Training Mode of Higher Vocational E-commerce Specialty Based on the Integration of "Profession Course Competition Certificate and Association" :Taking Hunan Industry Polytechnic as an Example

职业院校应加强与行业企业的合作,对接职业岗位所需要的知识、技能和素养要求,及时将新技术和新规范纳入教学,将企业典型案例引入教学,将职业技能等级证书融入教学,并结合实际情况,实时对专业课程和教学进行提质、改造和培优。还应立足电子商务专业课程和教学改革,从"课岗对接、课赛融合、课证融通、课团衔接"等视角,探索高职院校电子商务专业构建立体化、多维度、复合型人才培养模式的有效途径,并在已有的专业教学和人才培养模式基础上,创新培养内容和培养载体,为进一步提升电子商务专业人才培养的质量取得实践成效。

Vocational colleges should strengthen the cooperation with industries,impart knowledge,skills,and quality required by positions.New techniques and specifications should be brought into the teaching in time,the typical cases of enterprises should be introduced in teaching,professional skill level certificate can be incorporated into teaching.Based on the curriculum and teaching reform of e-commerce specialty,from the perspectives of"profession,course,competition,certificate and association",this research explores three-dimensional,multidimensional,interdisciplinary talents cultivation model of e-commerce specialty in higher vocational colleges in an effective way.On the basis of existing professional teaching and training mode,innovating the talent training content and carrier,so as to further improve the quality of ecommerce professional talent training and achieve practical results.