基于哈佛分析框架对中铁特货商业模式分析与建议

Analysis and Suggestions on Business Model of China Railway Special Cargo Logistics Based on Harvard Analytical Framework

文中结合国内铁路汽车物流行业发展现状,基于哈佛分析框架对行业龙头中铁特货开展分析。对公司的行业背景、经营及竞争的商业模式加以全面地分析评估,揭示中铁特货的财务现状及业务前景,探究财务状况变化背后的商业模式。最终结合未来行业发展预测,对中铁特货及铁路汽车物流行业提出发展建议。

Combined with the development status of the domestic railway automobile logistics industry,this article analyse the China Railway Special Cargo based on Harvard Analysis Framework. After making a comprehensive analysis and evaluation of the company’s industry background,operation and competitive business model,this article reveals the financial status and business prospects of China Railway Special Gargo Logistics,and explores the business model behind the financial changes. Finally,combined with the future industry development forecast,the development suggestions for China Railway Special Cargo Logistics and the railway automobile logistics industry are put forward.