农文旅融合视角下的“徽派非遗”集成设计研究

Research on Integrated Design of"Hui Style Intangible Cultural Heritage"from the Perspective of Integration of Agriculture,Culture and Tourism

本文简略阐述了农文旅融合的具体内涵,介绍了农文旅融合在非物质文化遗产传承和保护方面的作用,并从积极打造非遗文旅资源、强化旅游文创产品开发以及加大力度动员当地居民积极参与等几方面内容着手,对农文旅融合视角下的“徽派非遗”集成设计路径进行了详细分析。

This paper briefly expounds the specific connotation of agro cultural tourism integration,introduces the role of agro cultural tourism integration in the inheritance and protection of intangible cultural heritage,and starts from actively building non heritage tourism resources,strengthening the development of tourism cultural and creative products and strengthening the mobilization of local residents,The integrated design path of"Hui Style intangible cultural heritage"from the perspective of agricultural,cultural and tourism integration is analyzed in detail.