主题公园智慧旅游建设研究——以五大主题公园为例

Research on the Development of Smart Tourism in Theme Park--Taking Five Famous Theme Parks as Examples

智慧旅游是当前旅游发展的新趋势,主题公园作为迎合现代都市人群的旅游景区,是智慧旅游应用的主要场景。然而,在现有的研究中,基本没有从智慧旅游的完整视角全方位分析主题公园的智慧建设情况,缺少相关的理论框架作为参照。因此,本文通过文献总结和实地调研初步构建出主题公园的智慧旅游建设评价框架,并以此为依据对五大主题公园的智慧旅游建设进行了分析评价,以期对未来智慧旅游和主题公园的建设发展提供帮助。

Smart tourism is a new trend of the current development of tourism.As a tourist attraction catering to modern urban population,theme park is the main scene of smart tourism.However,in the existing studies,there is basically no comprehensive analysis of the intelligent construction of theme parks from the complete perspective of smart tourism,and there is a lack of relevant theoretical framework as a reference.Therefore,this study initially constructs the evaluation framework of smart tourism for the construction of theme parks through literature review and fi eld research,and analyzes and evaluates the smart tourism construction of fi ve theme parks based on this,in order to provide support for the construction and development of smart tourism and theme parks in the future.