资源约束情境下创业拼凑手边资源要素识别的扎根研究

A Grounded-Theory-Based Study on Identifying Elements of“Resources at Hand”in Entrepreneurial Bricolage under Resource-Constrained Context

基于战略即实践相关思想,通过理论演绎的方法,论证资源约束是应用创业拼凑理论的前置情境条件。在此基础上,以4家处于资源约束情境的典型新创企业为研究对象,遵循扎根理论范式识别创业拼凑的手边资源要素,以深化创业拼凑的理论内核。研究发现:资源约束企业通过手边资源建构资源基础,确定了手边资源兼具可触达性、可用性和低成本性,并将识别到的手边资源要素与资源边界管理研究进行理论对话,指明手边资源建设不仅要判别资源的边界要素,也要提升管理认知和资源警觉力来加以强化。

Based on the related thinking that strategy is practice,in the way of theoretical deduction,this research proved that resource constraints were the preconditions for applying entrepreneurial bricolage theory;and then took four typical start-ups in resource constraint situations as the research objects,following the grounded theory paradigm to identify the resources elements of entrepreneurial bricolage at hand in order to deepen the theoretical core of entrepreneurial bricolage.Research found that resource-constrained companies used resources on hand to build a resource base and confirmed that resources on hand are accessible,usable and low-cost.Furthermore,this study conducted a theoretical dialogue between the identified resources elements at hand and the researches on resource boundary management,and pointed out that the construction of resources at hand not only needed to identify the boundary elements of resources,but also enhance management awareness and resource vigilance.