基于大数据技术的数字博物馆管理媒介模式研究

Research on the Management Mode of Digital Museum Based on Big Data Technology

博物馆是传统文化的产物,为摆脱传统博物馆在大数据时代面临的困境,文章尝试在大数据技术的基础上,对现有的数字博物馆相关的管理模式提出建议。并基于大数据的特点,对数字博物馆数据采集、数据融合进行讨论。希望通过大数据技术在传统博物馆中的应用,将其藏品以更具个性化、年轻化、多元化的形式呈现给观众,以加快传统博物馆的转型升级,提高博物馆的经济效益和社会效益。

Museum is a product gathering society, culture and economy. In order to overcome the dilemma faced by traditional museums in the era of big data, the paper puts forward suggestions on the management mode related to the existing digital museum with efforts to combine with big data technology. And based on the basic characteristics of big data, the process of data collection, data fusion is discussed. It is hoped that through the application of big data technology in traditional museums, their collections will be presented to the audience in a more personalized, youthful and diversified form in order to accelerate the transformation and upgrading of traditional museums and improve the economic and social benefits of museums.