“一带一路”背景下应用型本科院校商务英语人才培养模式改革研究

Research on the Cultivation Mode Reform of Business English Talents in Applied Undergraduate Universities under the Background of “the Belt and Road”

基于ESP需求理论,以"一带一路"倡议为背景,结合《商英国标》要求,针对应用型本科高校商务英语人才培养模式面临的诸多问题,以市场需求为导向尝试对商务英语人才培养模式进行改革研究,采取重设教学目标、增加应用型课程比例来优化课程体系、完善网络信息教育平台、创新环境和实践形式、升级多元评价系统等策略,期望培养"英语+X"复合型商务英语人才,更好地满足"一带一路"建设的需求。

This paper, based on ESP demand analysis theory, takes"the Belt and Road"initiative as the background, combines with the requirements of Business British Standard, and tries to reform the business English talent training mode based on market demand in application-oriented colleges and universities in view of many problems. In order to cultivate "English +X"compound business English talents and better meet the needs of"the Belt and Road"construction, the strategy of resetting teaching objectives, increasing the proportion of application-oriented courses to optimize the curriculum system, improving the network information education platform, innovative environment and practice forms, and upgrading the multiple evaluation system is adopted.