摘要
为探索设计评价数据融入参数化系统的可行性,提出了一种产品意象与特征相关性研究的方法。通过语意差异和眼动追踪实验,获取跑鞋样本的语意评价值和兴趣区域的平均注视时长,采取探索性和验证性因子分析,建构样本与兴趣区相关关系、感知意象与产品特征相关关系的结构方程模型。该方法能够为提升运动鞋产品的参数化设计能力提供有效的支持。
In order to explore the feasibility of integrating design evaluation data into parametric system,a method of finding the correlations between product image and its features was proposed.Through semantic differential experiment and eye tracking experiment,the semantic evaluation value of the running shoe sam ples and the average fixation duration of AOIs were obtained.Exploratory factor analysis and confirmatory factor analysis was used to construct the structural equation model of the correlations between the samples and the AOIs,and the correlations between perceptual image and product features.This method can provide effective support for improving the parametric design capabilities of sports shoes.
作者
林敬亭
邓成连
LIN JINGTING;DENG CHENGLIAN
出处
《设计》
2022年第1期86-89,共4页
Design
关键词
参数化设计
设计认知
感知意象
产品特征
眼动追踪
结构方程模型
Parametric design
Design cognition
Perceptual image
Product feature
Eye tracking
Structural equation model
