面向儿童教育的历史博物馆游戏型文创设计实践一一以广州十三行博物馆儿童益智导览书为例

Practice of Game-based Cultural and Creative Design of History Museum for Children's Education,A Case Study of Children's Educational Guide Book in Guangzhou Thirteen Hongs Museum

文章立足于当前博物馆文创产业发展持续繁荣的大背景下,选择“儿童”这一博物馆中常被忽视却又举足轻重的受众,围绕博物馆与儿童的关系展开研究。从广州十三行博物馆文创发展现状的实际调研出发,充分融入十三行博物馆的文化元素,并考虑到儿童的偏好和需求,辅以具有创新性的展现形式得出最后的设计成果,即广州十三行博物馆吉祥物设计和为6到12岁儿童服务的益智导览书,在静态的展品与儿童观众之间架起一座桥梁,让历史文化生动起来。

Based on the background of the continuous development and prosperity of the museum cultural and creative industry,this paper chooses"children",an audience that is often neglected but important in museums,and studies the relationship between museums and children.According to investigation of the development of cultural and creative design in Guangzhou Thirteen Hongs Museum,designers integrate the cultural elements of the museum and considers children's preferences and needs,thus obtain the final design results with innovative display forms,namely the mascot design of Guangzhou Thirteen Hongs Museum and the educational guide book for children aged 6 to 12.A bridge is built between the static exhibits and the children audience to make the history and culture vivid.