全球价值链视角下我国中药产业国际化问题及策略分析

Internationalization Problems and Strategies of Traditional Chinese Medicine Industry from the Perspective of Global Value Chain

中医药作为中华文明的杰出代表,在积极推进国际化布局中取得一定成效。从全球价值链角度着手,分别就中药国际市场份额、出口产品结构、国际化方式等方面阐述我国中药产业国际竞争力现状。分析表明,创新理念缺乏、研发投入不足、国际化标准体系不健全、国际化经营意识薄弱等因素是制约我国中药产业处于全球价值链中低附加值环节的主要因素。通过技术创新、加强国际中医药标准、强化企业国际化经营能力等措施以提高我国中药产业国际竞争力。

As an outstanding representative of Chinese civilization, traditional Chinese medicine has made some achievements in actively promoting the international layout. From the perspective of global value chain, the present situation of international competitiveness of Chinese traditional medicine industry was expounded from the aspects of international market share, export product structure and internationalization mode. The analysis shows that the lack of innovation concept, insufficient investment in research and development,imperfect international standard system and weak international management consciousness are the main factors that restrict traditional Chinese medicine industry to be in the low value-added link of global value chain. To improve the international competitiveness of traditional Chinese medicine industry by means of technological innovation, strengthening international standards of traditional Chinese medicine and strengthening enterprises’ international management ability.