5G消息助力银行业新发展

5G Message Helps New Development of Banking Industry

虽然目前微信公众号已经是各大银行布局的场所,但仍有局限的地方,如何更好地触达客户,如何吸引客户的研究,激发新的入口是行业亟待探索的方向。本文分析了5G消息产生的背景,并对该技术作了简要介绍,结合数字经济大背景,分析了商业银行探索新的客户营销服务渠道、5G消息对商业银行产生的价值影响以及金融场景。

Although the WeChat public account is already the place where major banks are deployed,there are still limitations.How to better reach customers,attract customers’research,and stimulate new entrances are the directions that the industry needs to explore urgently.This article analyzes the background of 5G message generation,and briefly introduces the technology.Combined with the background of digital economy,it analyzes commercial banks’exploration of new customer marketing service channels,the value impact of 5G messages on commercial banks,and financial scenarios.