类型策略与本土改造:近五年来越南喜剧类型电影创作研究

Genre Strategy and Localization:A Study on the Creation of Vietnamese Comedy Films in Recent Five Years

乘亚洲电影迅猛发展的风帆,近五年来,越南电影市场取得了突飞猛进的巨大发展,其中贡献尤为突出的是喜剧类型影片,出现了一批高票房、好口碑的喜剧类型佳作,这批作品在延展经典喜剧类型创作策略的同时,融入大量本土元素,改造、开发成为独具区域特色的越南喜剧类型电影,这也成为近年来越南电影突围发展的票房灵药和重要经验。

Taking advantage of the rapid development of Asian films,Vietnamese film market has made a spurt of progress in the past five years.Among them,comedy films have made a particularly prominent contribution,producing a number of excellent comedies with high box office and good reputation.While expanding the creation strategy of classic genre of comedy,these works integrate a large number of local elements to transform themselves into Vietnamese comedy films with distinctive regional characteristics,which has also become a panacea for box office and an important experience for the breakthrough of Vietnamese films in recent years.