智能时代新闻传播的伦理思考、价值遵循与制度保障

Ethical Thinking,Value Compliance and institutional Guarantee of News Dissemination in the Intelligent Age

智能时代,人工智能技术的运用将重塑新闻传播生态,由此引发的法律层面和社会层面的伦理隐患不容忽视。在使用智能技术的同时嵌入价值观思考,遵循工具理性与价值理性的统一、强化新闻媒体人的伦理观建设、使新闻生产主体自觉履行相关义务,成为智能时代新闻传播需要重新确立的价值遵循。在此基础上,建立解决智能时代新闻传播伦理困境的制度保障,具体包括:在国家层面上,完善法律法规,为解决伦理问题提供法律保障;在新闻媒体层面上,建立管理机制,为解决伦理问题提供制度支持。

In the age of intelligence,the application of artificial intelligence technology will reshape the news communication ecology,and the ethical hidden dangers at the legal and social levels caused by this cannot be ignored.Embedding value thinking while using intelligent technology,following the unity of instrumental rationality and value rationality,strengthening the ethical construction of news media people and making news producers consciously perform relevant obligations have become the value compliance that needs to be re-established in news communication in the intelligent era.On this basis,institutional guarantees is to be established to solve the ethical dilemma of news communication in the intelligent era,including,at the national level,improve laws and regulations to provide legal guarantees for solving ethical issues;at the news media level,establish a management mechanism to provide institutional support for solving ethical issues.