民族民间体育文化再生产的动力与实现路径

Driving Force and Realization Path of Reproduction of National Folk Sports Culture

运用文献资料法、逻辑分析法等,依据文化再生产理论,对民族民间体育文化再生产的动力及实现路径进行研究。认为:民族民间体育具有体育展览、体育展演、体育商品三种表现形态以实现其文化的延续与再造。表现出国家在场的权力调控、市场嵌入的资本运作、社会参与的协同治理的文化再生产动力。提出民族民间体育文化再生产的实现路径:发挥文化政策激励作用;强化社会资源整合力度;营造体旅融合市场环境;创新体育文化传承方式。

By using the methods of literature review and logical analysis,based on the theory of cultural reproduction,this paper studied the driving force and realization path of reproduction of national folk sports culture.The research holds that national folk sports can realize its culture continuity and reconstruction through sports exhibition,sports performance and sports commodities.It shows the cultural reproduction power of the state power regulation,market embedment capital operation and social participation cooperative governance.This paper put forward the following realization path of reproduction of national folk culture:We should give full play to the incentive role of cultural policies,strengthen the integration of social resources,create a market environment for sports and tourism integration,and innovate ways of inheriting sports culture.