中国与“一带一路”沿线国家体育用品贸易特征及推进策略

Characteristics and Promotion Strategies of Sports Goods Trade Between China and Countries Along the Belt and Road

运用文献资料、数理统计等方法,对2014—2019年我国与“一带一路”沿线国家体育用品贸易特征与推进策略进行研究。呈现总出口规模呈波动状态但增长趋势明显,进口规模持续扩大的规模特征以及国内贸易集中于东部沿海地区,一般贸易所占比重持续扩大,贸易市场集中度较高,贸易产品种类占比差异明显的结构特征。存在问题:国际贸易环境恶化及贸易保护主义的限制;产品定位低端;国内各地区发展不均衡,两极分化明显;市场风险较大;出口产品种类结构欠均衡。提出推进策略:完善国际贸易风险应对措施,提高与沿线国家贸易便利化水平;提升产品贸易竞争力;鼓励体育用品企业“西行”,充分挖掘中西部地区贸易潜力;提高体育用品贸易合作水平;优化贸易产品种类占比结构。

By using the methods of literature review and mathematical statistics,this paper studied the characteristics and promotion strategies of sports goods trade between China and countries along the Belt and Road from 2014 to 2019.This study found that the total export scale fluctuates with obvious growth trend,and the import scale continues to expand.Its structural characteristics lies in the domestic trade concentrating in the eastern coastal region,the proportion of general trade continuing to expand,with high concentration of trade market and stark differences of trade products.Existing problems:It is constrained by the deterioration of the international trade environment and trade protectionism,low-end product positioning,uneven development and sharp polarization in different regions in China,high market risk,and uneven distribution of trade product types and structures.Accordingly,this study put forward the following promotion strategies:We should improve the international trade risk response measures to enhance the trade facilitation with countries along the Belt and Road,enhance the competitiveness of product trade,encourage sports goods enterprises to go westward to fully tap the trade potential of the central and western regions,promote trade cooperation level,and optimize the proportion structure of the types of sports goods trade products.