“破坏性”与“仪式性”共存:媒介事件理论如何被超越--兼与曹培鑫教授等商榷

Coexistence of“disruption”and“ritual”:How is media event theory transcended?--Consulting with Professor Cao Peixin,etc.

开国大典广播实况转播超越了电视现场直播作为媒介事件的预设前提,但具有媒介事件的其他典型特征和社会功能,主要属于庆贺新政府成立的“加冕”脚本。西方学界对媒介事件理论的突破和超越主要体现在从“仪式性”向“破坏性”的转变,但破坏性事件并没有完全取代仪式性事件,二者为并存关系。鉴于事件与新媒体之间呈现的新的互构关系,国内学界赋予媒介事件理论以媒介抗争等新内涵。媒介事件理论是电视媒介文化的产物,在全球数字媒介文化环境下,具有一定程度的适用性,因为社会生活离不开仪式,仪式性媒介事件和传统意义的国家级媒介事件依然存在,同时,媒介事件部分特性和功能发生了相应改变。

The Live Radio Broadcasting of the Inauguration of PRC transcends the live television broadcasting as the prerequisite of media events,but it poses the other attributes and social functions of media events,and should mainly be classified into the scenario of"coronation".The breakthrough and transcendence of media event theory in western academics mainly reflects in the transition from"ritual"to"disruption".However,disruptive media events don't substitute for ritual ones,and the two coexist.The domestic academic circles endow media event theory with new connotation,in consideration of the new relationship of mutual construction between media and events.Media event theory comes from television media culture,to some extent it is still adaptive to the global digital media culture,because ritual is necessary for social life,and there are still ritual media events and conventionally domestic media events,meanwhile,some attributes and functions of media events change accordingly.