新媒体时代下视觉传达设计发展研究

Research on the Development of Visual Communication Design in the New Media Era

视觉传达设计最早起源于平面设计,与人们的生产生活息息相关,可以帮助我们更好的了解和理解世界。在新媒体时代背景下,视觉传达设计获得了更好的发展,所涵盖的设计内容也越来越广泛,可以通过各种形式的视觉手段来影响受众。可以说,在新媒体时代下,视觉传达设计的发展趋势越来越明朗,未来发展前景十分广阔。基于此,文章重点分析论述新媒体时代下视觉传达设计发展趋势。

Visual communication design originally originated from graphic design,which is closely related to people’s production and life,and can help us better understand and understand the world.In the context of the new media era,visual communication design has achieved better development,and the design content covered is also more and more extensive,which can influence the audience through various forms of visual means.It can be said that in the era of new media,the development trend of visual communication design is becoming more and more clear,and the future development prospects are very broad.Based on this,this article focuses on the analysis and discussion of the development trend of visual communication design in the new media era.