基于修正Shapley值模型的航运联盟利益分配

Profit distribution of shipping alliance based on modified Shapley value model

为保证航运联盟利益分配的公平性和合理性,解决航运联盟各成员利益分配不均的问题,考虑投资贡献、风险承担、努力水平等因素对航运联盟各成员利益分配的影响。运用直觉模糊层次分析法和熵权法分别从主观和客观角度进行精确赋权,结合博弈理论确定最终权重。建立修正Shapley值模型来制定航运联盟成员间的利益分配方案,弥补标准Shapley值模型仅考虑成员边际贡献的不足。结合实际案例发现,改进后的利益分配方案能科学合理地体现班轮公司综合贡献水平,能有效提升班轮公司间的合作积极性,有助于实现航运联盟的稳定发展。

In order to ensure the fairness and rationality of profit distribution of shipping alliance and solve the uneven profit distribution problem among the members of shipping alliance,the influence of factors such as investment contribution,risk taking and effort level on the profit distribution among the members of shipping alliance is considered.The intuitionistic fuzzy analytic hierarchy process and the entropy method are used to accurately evaluate weights from subjective and objective perspectives,respectively,and the final weights are determined by the game theory.The modified Shapley value model is built to formulate the profit distribution scheme among the members of shipping alliance,which compensates for the deficiency of the standard Shapley value model that only considers the marginal contribution of the members.Through actual cases,it is found that the improved profit distribution scheme can scientifically and reasonably reflect the comprehensive contribution level of liner companies,effectively enhance the enthusiasm of cooperation among liner companies,and help to realize the stable development of the shipping alliance.