贵州都匀影视旅游创新发展研究

Research on the Film and Television Tourism Innovation and Development in Guizhou Duyun

随着社会经济的发展,影视剧已成为人们日常必不可少的娱乐消遣方式,影视剧的受众广影响力大传播速度快,吸引了众多游客前往拍摄地进行旅游活动,让许多名不见经传的目的地一举成为网红旅游地,游客络绎不绝。而影视剧《陈情令》作为2019年度热播大剧,其走红带动了当地旅游业的发展。但影视剧的热度是有时效性的,如何在影视剧热度期过后仍能持续带动当地影视旅游发展,创造新的经济增长点成为值得研究的课题。

With the development of social economy,film and television drama has become one of the indispensable entertainments for people.Film and television drama has wide audience.It also has great influence and spreads rapidly.The film shooting sites attracted many tourists,which make many little-known places have become network hot-spot travel places.As the 2019 annual hit drama,the film and television drama“Chen Qing Ling”was very popular and led to the development of local tourism.But the heat of film and television drama is timely,how to continue to promote the development of local film and television tourism after the heat period of film and television drama,and create a new economic growth point is worth studying.