自贸港背景下海南地理标志农产品产业发展SWOT分析

SWOT Analysis on the Development of Geographical Indication Agricultural Product Industry in Hainan Province under the Background of Free Trade Port

农业是海南省的支柱产业和优势产业,自贸港建设给海南热带农业发展带来了新机遇。运用SWOT方法分析海南地理标志农产品产业发展过程中存在的内部优势和劣势,以及在未来发展过程中面临的机遇和挑战,通过比较战略组合分析提出适合海南地理标志农产品产业发展的构想,为推动地理标志农产品产业化健康持续发展提供参考。

Agriculture is the pillar industry and advantageous industry of Hainan Province,and the construction of the free trade port has brought new opportunities for the development of tropical agriculture in Hainan Province.In this paper,the internal advantages and disadvantages in the development process of geographical indication agricultural product industry in Hainan Province,as well as the opportunities and challenges in the future were analyzed by SWOT method.Through the comparative strategic combination analysis,this paper put forward the strategic conception suitable for the development of geographical indication agricultural product industry in Hainan Province,in order to provide a reference for promoting the healthy and sustainable development of geographical indication agricultural product industrialization.