设计伦理视域下的共享快递包装设计

Shared Express Package Design From the Perspective of Design Ethics

目的 以日益增长的环境污染和资源浪费问题为切入点,从设计伦理学的角度对共享快递包装进行设计研究。方法 分析共享快递包装现阶段所存在的伦理问题,通过实地调研和用户访谈,探讨用户对共享快递包装的设计诉求,深入研究寄取件操作难、部分弱势群体出行不便、货品过重不易运输、包装物回收难度大等快递包装使用过程中所出现的一系列问题,尝试提出以快递包装箱为载体,实现共享快递租赁服务的系统解决方案。结论 新型共享包装设计从材料选择、功能设计、结构设计再到回收体系,都应遵循生态性、共享性、人性化的设计伦理原则,能够有效解决包装成本高、回收困难、资源浪费、服务体系不健全等问题。并且依靠互联网、大数据等技术搭建快递共享平台,提出伦理价值实现路径,保证共享快递包装系统的精准高效施行。

Starting from increasing environmental pollution and resource waste, this paper studies the design of shared express package from the perspective of design ethics. Existing ethical problems of shared express package were analyzed, users’ demands for shared express package design were explored through field investigation and user interviews,and through intensive study on emerging problems such as complex delivery and pick-up, inconvenient travel of some vulnerable groups, difficult transportation of heavy goods and package recovery, etc., system solutions based on the express package as a carrier were proposed to conduct rental service of shared express. The new shared package design should follow the design ethics principles of ecology, sharing, and humanization from material selection, functional design, structural design to recycling system to effectively solve such issues as high package costs, recycling difficulties,waste of resources, and poor service systems, and relying on the Internet, big data and other technologies to build the express sharing platform, propose the realization path of ethical value, and ensure accurate and efficient implementation of the shared express package system.