摘要
现今,互联网+的发展日新月异,随着科技的发展,短视频也将成为传播信息的重要手段,短视频的内容运营将更加法制化,内容更加多样化,短视频将进一步影响人们的生活,为丰富人们精神生活、为多元化传播和城市文化的宣传提供了新方法。然而,当下网络短视频仍处于粗放的发展模式,行业法规和市场监管机制并不是十分健全。本文分析了移动短视频的内容创新方向及发展趋势。
Nowadays, the development of Internet+ is changing with each passing day. With the development of technology, short videos will also become an important means of disseminating information. The content operation of short videos will be more legalized and the content will be more diversified. Short videos will further affect people’s life, providing a new method for enriching people’s spiritual life, for diversifying communication and the promotion of urban culture. Yet the current online short video industry is still in an extensive development mode, and industry regulations and market supervision mechanisms are not very sound. This paper analyzes the content innovation direction and development trend of mobile short video.
出处
《包装与设计》
2022年第1期114-115,共2页
Package & Design
基金
2020年度高等教育教学改革研究项目项目编号:SJGY20200271项目名称:“互联网+”移动短视频类课程内容生产与传播策略创新研究。
关键词
移动短视频
内容质量
发展前景
online short video
content quality
development prospects
