粤港澳大湾区高校民族传统体育协同发展的SWOT分析

SWOT Analysis of the Coordinated Development of National Traditional Sports in Colleges in Guangdong,Hong Kong and Macao Great Bay Area

随着"粤港澳大湾区"战略的提出和实施,"9+2"城市群的经济、科技、教育、文化、优质生活圈等方面的交流与协同不断扩大,民族传统体育作为一种重要的文化交流方式,对于促进粤港澳大湾区体育事业与产业的协同发展起着重要作用。通过文献研究法、实地调研法、SWOT分析法等方法对粤港澳大湾区高校民族传统体育协同发展进行了优势、劣势、机遇、威胁四个方面的分析。建议从落实国家战略及政策、搭建高校交流平台、培养学术交流人才、打造民族体育赛事四个方面促进大湾区高校民族传统体育协同融合发展。

As the "Guangdong,Hongkong & Macao Great Bay" strategy is put forward and implemented,"9 + 2" urban agglomeration economy,science and technology,education,culture,quality of life rising in the aspects of communication and coordination,national traditional sports as an important way of cultural exchange,to promote a large bay area of Guangdong sports undertakings and industry coordinated development plays an important role.Through literature research,field research,SWOT analysis and other methods,this paper analyzes the advantages,disadvantages,opportunities and threats of the coordinated development of ethnic traditional sports in colleges and universities in the Guangdong-Hong Kong-Macao Greater Bay Area.It is suggested to promote the coordinated and integrated development of traditional ethnic sports in colleges and universities in the Greater Bay Area from four aspects:the implementation of national strategies and policies,the establishment of exchange platforms for colleges and universities,the training of academic exchange talents and the creation of ethnic sports events.