基于城市形象传播的景观雕塑设计策略研究

On the Landscape Sculpture Design Strategy Based on Urban Image Communication

城市雕塑是极具代表性的城市空间艺术类型,它是城市文脉的承继者,是城市形象的视觉化体现。作为一种文化符号,它在城市形象的塑造与传播中发挥着重要的作用。文章以城市雕塑在城市形象塑造与传播中的功能为切入点,分析了它对于城市形象的传播方式以及在传播城市形象中出现的问题与困顿,探讨了促进城市雕塑与城市形象融合发展、助力城市形象传播的策略与方法。

Urban sculpture is a representative type of urban space art.It is the successor of urban context and the visual embodiment of urban image.As a cultural symbol,it plays an important role in shaping and spreading the city image.Taking the function of urban sculpture in the shaping and communication of urban image as the starting point,this paper analyzes its communication mode of urban image and the problems and difficulties in the communication of urban image,and discusses the strategies and methods to promote the integrated development of urban sculpture and urban image and help the communication of urban image.