服装符号视域下电视剧中的女性农民工服饰形象研究

Research on Female Peasant Workers’Clothing Image in TV Play from the Visual Field of Clothing Symbol

电视剧创作以现实生活为创作源泉,还原现实生活场景,不仅通过不同的主题呈现观众在各个领域的生活体验,而且影响观众的生活感知。从服装符号视域来看,电视剧中的女性农民工逐渐多样化,但对女性的刻板印象仍然存在。从我国近年来的电视剧中,随机抽取114名女性农民工角色,从身体服饰形象、内在人格、伦理角色、职业身份四个方面对电视剧中的女性角色服饰形象进行内容分析,以了解中国电视剧中女性角色服饰形象的特点及其在女性农民工建构中存在的问题。最后,提出了相应的建议。

TV drama creation takes real life as the source of creation and restores real life scenes.It not only presents the audience’s life experience in various fields through different themes,but also affects the audience’s life perception.From the perspective of the clothing symbol horizon,the female migrant workers in the TV series are gradually diversified,but the stereotype of women still exists.From our country in recent years,random 114 female migrant workers,from the body dress image,inner personality,ethical role,professional identity four aspects of TV female clothing image content analysis,to understand the characteristics of female characters in Chinese TV dress image and the problems existing in the construction of female migrant workers.Finally,the corresponding suggestions are made.