红色经典的动画电影改编研究——以《闪闪的红星》影视改编作品为例

Research on Adaptation of Red Classic Animation Movies——Taking the Film Adaptation of"Sparkling Red Star"for Example

以改编的动画电影《闪闪的红星之红星小勇士》(2007)和电影《闪闪的红星》(1974)两部作品为研究对象,比较新世纪动画电影改编与原版电影改编的异同,发现动画电影凭借个性化的人物塑造、人性化的剧情设计赢得了受众的青睐,但同时仍存在反派人物脸谱化、形象解构过度化等问题。针对存在的问题,要坚持守正创新原则,坚持正确价值取向,加强文本创作中宏观叙事与微观叙事的有效结合、价值输出中英雄主义与集体主义的有机融合、传播形式中主旋律传播与娱乐化包装的有机统一,不断提升改编传播效能。

Taking the adapted animated film"Sparkling Red Star"as the research object,comparing the similarities and differences between the new century animated film adaptation and the original film adaptation,we find that the animated film has won the favor of the audience by virtue of personalized characterization and humanized plot design,but at the same time,there are still some problems,such as facial makeup of villains and excessive image deconstruction.In view of the existing problems,we should adhere to the principle of upholding integrity and innovation,adhere to the correct value orientation,strengthen the effective combination of macro narrative and micro narrative in text creation,the organic integration of heroism and collectivism in value output,and the organic unity of main melody communication and entertainment packaging in communication form,so as to continuously improve the adaptation and communication efficiency.