电商发展助力西部乡村振兴——以甘肃省为例

乡村振兴战略为农村地区经济发展指明道路,数字经济环境下,乡村经济与电商平台的结合是乡村经济发展的必然选择。同时互联网信息科技的迅速发展使电商呈现出蓬勃的经济动力。由于电商在不同地区的发展程度不同,西部地区更应该结合自身情况,采取适合自己的措施,使得电商在西部乡村振兴中发挥重要作用。文章主要分析甘肃省电子商务发展的情况及存在的问题,对农电商如何在乡村振兴中发挥作用提出建议。

The rural revitalization strategy has led to the economic development of rural areas,and in the current digital economic environment,the combination of rural economy and e-commerce platforms has become an inevitable choice for rural economic development.At the same time,with the rapid development of Internet information technology,e-commerce has shown a vigorous economic momentum.Due to the different degrees of development of e-commerce in different regions,the western region should combine its own situation and take measures suitable for itself,so that e-commerce can play an important role in the revitalization of the western countryside.This paper mainly analyzes the development of e-commerce in Gansu Province and the existing problems,and gives suggestions on how agricultural e-commerce can play a role in rural revitalization.