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谈如何提升县级融媒体中心平台综合服务能力

How to Improve the Comprehensive Service Ability of County Financial Media Center Platform
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摘要 全媒体环境下,县级融媒体中心必须跟上新时代党对新闻宣传工作的要求,充分发挥基层媒体的舆论引导作用,综合服务和信息聚合作用,借助贴近基层群众的优势,全方位提升县级融媒体中心舆论传播力和引导力,通过提升自身平台综合服务能力、品牌影响力、知名度、本地移动客户端覆盖率为抓手,逐步成为当地老百姓可以信赖和依赖的基层主流舆论媒体和综合服务信息平台。 Under the all media environment,the county-level intergraded media center must keep up with the party’s requirements for news publicity in the new era,give full play to the public opinion guidance ability,comprehensive service ability and information aggregation ability of the grass-roots media,and improve the public opinion communication and guidance ability of the county-level intergrated media center in an all-round way with the advantage of being close to the local people.By improving its comprehensive service capability,brand influence,popularity and local mobile client coverage,it has gradually become a grass-roots mainstream public opinion media and comprehensive service information platform that local people can trust and rely on.
作者 李振 孙茂良 LI Zhen;SUN Maoliang(Yantai City Muping District Integrated Media Center,Yantai 264100,China)
出处 《中国有线电视》 2022年第3期63-65,共3页 China Digital Cable TV
关键词 县级融媒体 本地平台 综合服务 county level financial media local platform comprehensive service
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