文旅融合背景下无锡乡村旅游产业发展路径研究

Research on the Development Route of Wuxi’s Rural Tourism Industry under the Background of Cultural and Tourism Integration

乡村旅游是实施乡村振兴战略的有效途径,文旅融合为乡村旅游发展创造了良好的契机。在对无锡乡村旅游发展现状进行分析的基础上,指出无锡乡村旅游在发展过程中存在的问题;同时,尝试构建文旅融合背景下无锡乡村旅游产业发展的路径。

Rural tourism is an effective way to implement the strategy of rural revitalization,and the integration of culture and tourism has created a good opportunity for the development of rural tourism.Based on the analysis of the current situation of Wuxi's rural tourism development,this article points out the problems existing in the development of Wuxi's rural tourism;at the same time,it attempts to build a path for the development of Wuxi's rural tourism industry under the background of cultural and tourism integration.