新文科背景下“旅游大数据”课程建设与实践

The Construction and Practice of Tourism Big Data Curriculum System under the Background of “New Liberal Arts”

新文科建设在拓展传统人文社会科学领域和范畴的同时,对人才培养、课程建设、教学模式等方面提出了新的要求。结合旅游管理专业在数字化、智能化背景下人才培养模式不断创新的现状,各高校应加强对“旅游大数据”课程的探索与研究,提出一系列教学改革的途径和方法。通过对相关教学实践的探索,表明采用教材、慕课、实训平台“三位一体”混合式教学模式能有效促进学生对于“旅游大数据”课程的理论理解和实际运用,符合新文科教育改革提出的多学科交叉学习的要求和大数据时代社会对旅游管理专业人才的需要。

Combined with the current situation of the continuous innovation of talent training mode of Tourism Management Specialty under the background of "Digitization and Intelligence", colleges and universities should strengthen the exploration and research of “Tourism Big Data” courses, and propose a series of ways and methods for teaching reform. Relevant teaching practice shows that the "Trinity" hybrid teaching mode can effectively promote students’ theoretical level and practical application ability of “Tourism Big Data” course, meet the requirements of multi-disciplinary cross learning proposed by the "New Liberal Arts" education reform and the needs of tourism management professionals in the era of Big Data.