贵州高校发展山地户外运动赛事的SWOT分析

SWOT Analysis on Developing Mountain Outdoor Sports in Guizhou Colleges and Universities

近年来,贵州山地户外运动赛事发展迅猛,该文运用文献资料法、实地考察法、SWOT分析法对贵州高校发展山地户外运动赛事的内部优势与劣势、面临的外部机遇和威胁进行深入分析。研究表明,贵州高校发展山地户外运动赛事的优势在于独特的校园环境,贵州高校山地户外运动的发展迅速;内部劣势是高校之间发展不平衡;外部机遇是国家政策及政府的大力支持,山地户外运动人才走向竞技化、专业化;外部威胁是山地户外运动赛事体系不健全。

In recent years,Guizhou mountain outdoor sports events develop rapidly.This paper makes an in-depth analysis of the internal advantages and disadvantages,external opportunities and threats of Guizhou colleges and universities to develop mountain outdoor sports events by using the methods of literature,field investigation and SWOT analysis.The research shows that the advantage of Guizhou colleges and universities in developing mountain outdoor sports events lies in the unique campus environment,and the mountain outdoor sports in Guizhou colleges and universities are developing rapidly;The internal disadvantage is the unbalanced development between colleges and universities;External opportunities are the strong support of national policies and the government,and mountain outdoor sports talents are becoming competitive and professional;The external threat is that the mountain outdoor sports event system is not perfect.