马克思交往异化思想下的网络直播交往分析

Analysis of Webcast Communication under Marx s Thought of Communication Alienation

人类交往历史已经随着互联网发展步入新时代,以网络直播为代表的交往模式逐渐成为人们普遍性的社会生活习惯。但是,在网络直播交往中,随着社会关系、社会活动日益复杂,产生了交往主体异化、交往手段异化和交往目的异化的情况。在历史唯物主义范畴中,马克思交往异化思想是对人类交往实践活动的科学性把握。本文以马克思交往异化思想为出发点,从交往主体、目的、手段三方面分析了网络直播交往的异化状态,并认为马克思交往异化思想在网络时代背景下,仍有助于构建交往过程的公平自由秩序、加强交往个体的主体本性认识、丰富交往内容的主流正面形态,进而促进人的全面发展,实现主体间的自主平等交往目标。

The history of human communication has stepped into a new era with the development of the Internet,and the communication mode represented by webcast has gradually become people s universal social habits.However,with the increasing complexity of social relations and social activities,alienation of communication subject,communication means and communication purpose appeared in the webcast communication.In the category of historical materialism,Marx s thought of communication alienation is a scientific grasp of human communication practice.Starting from Marx s thought of communication alienation,this paper analyzes the alienation state of webcast communication from three aspects of communication subject,purpose and means.This paper also considers that Marx s thought of communication alienation,under the background of network era,is still helpful to construct the fair and free order of communication process,strengthen the understanding of the subject nature of communication individuals,enrich the mainstream positive form of communication content,and then promote the all-round development of people and realize the independent and equal communication between subjects.