基于用户体验地图的社区共享童书模式研究

Research of Community Sharing Children's Book App Mode based on User Experience Map

为解决社区居民对童书资源的需求与闲置的矛盾问题,对社区图书资源整合利用方式进行创新设计。应用用户体验地图法,从用户角色构建和绘制用户体验地图两方面入手,探究用户购买二手童书全过程,洞察设计机会点。通过定性定量分析,归纳用户主需求,从主需求出发,研究社区居民参与闲置物品流通的共享消费模式,建设以社区为中心的共享童书线上与线下协同平台。整合社区闲置资源,为目标用户设计共享童书模式和线上共享童书APP交易平台。不仅为社区居民共享资源和创新生活方式提供新的可能,也为建设便民惠民的智慧社区提供良好的指导意义。

In order to solve the contradiction between community residents'demand for children's book resources and idleness,innovative designs were made for the integrated utilization of community book resources.By applying the user experience map method in starting from two aspects of user role construction and drawing user experience maps,explore the whole process of users purchasing second-hand children's books and gain insights into design opportunities.Through qualitative and quantitative analysis,the main needs of users are summarized,starting from the main needs,the shared consumption model of community residents participating in the circulation of idle goods is studied,and a community-centered online and offline collaborative platform for sharing children's books is built.Integrate idle resources in the community,design a shared children's book model and an online shared children's book APP trading platform for target users.It not only provides new possibilities for community residents to share resources and innovative lifestyles,but also provides good guidance for the construction of a smart community that benefits the people.