摘要
本文旨在对节约型包装造型设计进行分析研究。造型,作为事物最重要的视觉构成元素之一,它传递着事物的整体风格、基本印象,以及精神意向。在对节约型包装设计造型特征的进行梳理的基础上,结合国际经典设计案例对节约型包装造型设计的原则进行了分析研究,发现轻量化设计原则、简约化设计原则、人性化设计原则和可重复利用的设计原则构成了节约型包装造型设计的四大原则。通过这四大原则可以有效设计出更加有利于社会的优秀的包装设计。
The paper studies and analyzes the design of economical packaging design.Modelling,as one of the most important visual elements,it conveys the overall style of things,the basic impression,as well as the spirit of intention.On the basis of carding the modeling features of the economical packaging design,the principles of the economical packaging design are analyzed and studied with the international classic design cases.Through the analysis of the economical packaging modeling design,four principles of the economical packaging modeling design are proposed,which are the light weight design principle,the simplified design principle,the humanized design principle and the reusable design principle.The principles can effectively help create socially friendly packaging design.
作者
严晨
YAN Chen(Beijing Institute of Graphic Communication,102600 Beijing)
出处
《设计艺术研究》
2022年第2期4-7,23,共5页
Design Research
关键词
造型
包装的造型设计
节约型包装设计造型特征
节约型包装造型设计的原则
styling
styling design of packaging
styling characteristics of economical packaging design
principles of economical packaging design