兰州红色文化品牌建立路径探究

Exploration on the path of establishing a red cultural brand in Lanzhou

红色文化资源是中国共产党人坚守初心使命的历史载体和见证,对其进行创新性开发利用,使其文化内涵得到最大价值的发扬传承,对于增强文化自信促进社会发展有重大作用。在甘肃省内,兰州是最早有中国共产党人和组织活动的地区之一,本文通过梳理兰州红色文化资源现状、探析红色文化产业链搭建要点、分类分析兰州红色文化资源内容种类,以探索兰州红色文化品牌建立路径。

The red cultural resources are the historical carriers and witnesses of the Chinese Communists’adherence to their original mission.Innovative development and utilization of them,so that their cultural connotations can be carried forward and inherited with the greatest value,play a major role in enhancing cultural self-confidence and promoting social development.In Gansu Province,Lanzhou is one of the earliest areas with Chinese Communists and organizations.In this paper,by sorting out the current situation of Lanzhou’s red cultural resources,analyzing the key points of building the red cultural industry chain,and classifying and analyzing the content types of Lanzhou’s red cultural resources,in order to explore Lanzhou’s red cultural resources Cultural brand building path.