新媒体技术在视觉传达设计中的应用研究

Research on the Application of New Media Technology in Visual Communication Design

新时代的媒体行业因为信息化技术的应用而迎来了极大的发展机遇,也为社会的各个领域带来了极大的冲击,且视觉传达设计之中的新媒体技术的影响力也在逐渐地扩大,所以从事于视觉传达设计的工作者能否充分利用新媒体技术的优势进行合理的应用显得尤为重要,本文就针对新媒体时代下视觉传达设计的发展进行论述,以期为未来视觉传达设计领域提供理论依据。

The new era of media industry because of the application of information technology and ushered in the great development opportunity,also brought great social impact,and for the design of visual new media technology influence is gradually expanding,so engaged in visual communication design workers can make full use of the advantages of new media technology for reasonable application is very important problem,so this paper for the era of new media visual communication design development below,In order to provide a theoretical basis for the future visual communication design field.