高校易班思想政治教育影响力提升策略探讨

Discussion on the strategy of improving the influence of ideological and political education in College E-class

高校易班是教育部针对高校师生推广的具有可用于网络思想政治教育较高影响力的新媒体平台。凸显高校易班思想政治教育影响力的维度,是注册使用度、时频投入度、实践互动度、意见引领度和使用满意度。制约高校易班思想政治教育影响力的因素是环境硬件支持、内容生产供给、人才队伍支撑和体制机制保障。运用高校易班开展思想政治教育,应着重在平台建设、内容生产、队伍建设和体制机制等方面下功夫,提升高校易班思想政治教育的影响力。

College E-class is a novel media platform with great influence promoted by the Ministry of Education.It can be used for online ideological and political education for teachers and students at colleges.Five dimensions were used to highlight the influence of the ideological and political education in college,namely,registration level,time consumption level,practical interaction level,opinion leadership level and satisfaction level.Four factors were used to analyze the restriction of ideological and political education in college,namely,hardware support,content production and supply,talents team support and institutional guarantee.In general,platform construction,content production,team building and institutional mechanisms are four important fields and should be focused for enhancing the influence of College E-class ideological and political education.