人类命运共同体理念的国际传播:共情修辞路径

On the International Communication of the Concept of a Community with a Shared Future for Mankind:An Empathy Rhetoric Approach

在秉持人本主义原则的国际传播领域中,情感是重要且隐蔽的因素,对提高国际社会对人类命运共同体理念的认同度起着不可或缺的作用。共情修辞以情感为切入点,用温和的、非强迫的方式营造共情氛围,鼓励修辞者引导受众情感走向、同时反省自身情感是否符合社会伦理与道德规范。柔和且双向的情感变化是共情修辞赖以达成修辞目的的核心。共情修辞与人类命运共同体理念的国际传播相契合,在修辞目的的确立、修辞话语内容的设计、修辞话语的呈现三个方面可为人类命运共同体理念的国际传播提供具体实践路径。

In the field of international communication where humanism prevails,emotion is an important hidden factor that plays an essential role in improving the international community’s identification of the concept of a community with a shared future for mankind.Empathy rhetoric,taking the emotion of the audience as the starting point,creates an empathetic environment in a gentle and moral way without putting any coercion on the audience.Empathy rhetoric then encourages the rhetor to guide the audience’s emotion and at the same time introspect the conformity of his or her own emotions to social norms and moral standards.Thus,gentle and two-way emotional changes are central for empathy rhetoric in achieving rhetorical goals,because the interactive emotional changes on the part of both the rhetor and the audience can facilitate a dynamic and smooth communication.In some degree,the core of empathy rhetoric is in line with the international communication of the concept of a community with a shared future for mankind in a number of ways,and thus it may provide specific and practical inspiration for the international communication of the concept of a community with a shared future for mankind in terms of the establishment of rhetorical goals,the arrangement of rhetorical discourse contents,and the delivery of rhetorical discourses.