文旅融合背景下的公共图书馆文化走读活动实践与思考

Practice and Reflections on Reading Walking Activities in Public Libraries Under the Context of the Integration of Culture and Tourism

在文旅融合的背景下,公共图书馆开展文化走读活动是文旅融合的最佳切入点。论文从时代要求和现实需求出发,论述了公共图书馆开展文化走读活动的意义,并在分析公共图书馆“文化走读”实践模式的基础上,指出活动取得成效和存在的不足,认为图书馆需要从建立长效机制、开展分众服务、形成多方合作态势、线上线下开展活动、推进新技术应用、强化人才培养等方面采取措施,才可持续开展好文化走读活动。

In the context of cultural tourism integration,the best entry point for cultural tourism integration is to carry out cultural day reading activities in public libraries.Starting from the requirements of the times and practical needs,this paper discusses the significance of carrying out cultural day reading activities in public libraries,points out the achievements and shortcomings of the activities on the basis of analyzing the practical mode of“reading walking”in public libraries,and holds that libraries need to establish a long-term mechanism,strengthen talent training,form a multi-party cooperation situation,carry out online and offline activities promote the application of new technologies can we carry out cultural day reading activities sustainably.