浅谈福田繁雄海报设计中视觉元素的应用

Application of Visual Elements in Fukuda Poster Design

本文通过对平面设计教父福田繁雄海报设计中视觉元素的研究,发现福田繁雄在设计海报时善用简洁化的图形语言和极简的表现形式来深刻地诠释海报的意义。面对世界中各种纷繁复杂的视觉元素,福田繁雄推陈出新,并带有一种趣味幽默的创作手法,这种设计更具有一种独特魅力,深深触动人们的内心并给观者留下难以磨灭的印象。因此在设计时利用好视觉元素而不是一味地在海报设计上堆叠元素,这是当代设计师作出新颖深意又通俗易懂的设计的关键。

Through the study of the visual elements in the poster design of Shigeo Fukud,the godfather of graphic design,this paper found that Shigeo Fukud made good use of concise graphic language and minimalist expression forms in the design of the poster to deeply interpret the meaning of the poster.In the face of various complex visual elements in the world,Shigeo Fukud has brought forth the new and brought out an interesting and humorous creation technique.This design all has a kind of charm,deeply touching people’s hearts and leaving an indelible impression on the viewer.Therefore,it is the key to contemporary designers to make a novel and easy to understand design to make the good use of visual elements and not blindly stacking elements on the poster design.