中医药文化国际传播的现状分析及研究

Analysis and research of international communication of traditional Chinese medicine culture

中医药文化蕴含着丰富的人文科学和哲学思想,是中华民族的优秀传统文化的重要组成部分,是中国文化软实力的重要标签。中医药文化国际传播对增强中医药文化自信、推动中医药国际化发展、促进与其他国家的文化互鉴和民心相通有着重要的意义。本研究总结了近年来国内学者在中医药文化国际传播领域的主要研究方向,并结合近几年政府和民间组织在中医药文化领域交流合作的重要事件,对中医药文化国际传播的现状进行系统总结,展现中医药文化国际传播的发展情况。同时,对中医药文化国际传播过程中出现的问题进行探析,从中医药文化国际传播协同创新平台建设、中医药文化传播方式、人才培养及舆情监测等方面为中医药文化国际传播提出建议。

Traditional Chinese medicine culture contains rich humanities and philosophical ideas,it is an important part of the outstanding traditional culture of the Chinese nation,and it’s also an important label of the soft power of Chinese culture.The international communication of traditional Chinese medicine culture is of great significance to enhance the confidence of traditional Chinese medicine culture,promote the international development of traditional Chinese medicine,and promote cultural mutual learning,and connection with other countries.This paper summarizes the main research directions of domestic scholars in the field of international communication of traditional Chinese medicine culture in recent years,it combines the important events of communication and cooperation between the government and non-governmental organizations to summarize the current situation of international communication of traditional Chinese medicine culture,and showes the development situation of international communication of traditional Chinese medicine culture.At the same time,this paper analyzes the problems in the international communication of traditional Chinese medicine culture,and puts forward suggestions for constructing collaborative innovation platform for international communication of traditional Chinese medicine culture,communication methods of traditional Chinese medicine culture,talent training,and public opinion monitoring for international communication of traditional Chinese medicine culture.