新时代提升齐鲁文化国际传播力研究

Research on Improving the International Communication Capability of Qilu Culture in the New Era

新时代齐鲁文化是蕴含了传统齐鲁文化、山东革命文化和社会主义先进文化三种精神内涵的优秀文化,是中华民族屹立于世界民族之林的深厚软实力,其精髓的对外传播对于提升我国国际影响力具有十分重要的作用。随着世界多极化、经济全球化和文化多元化深入发展,各种文化交流交融交锋日趋频繁,在守正创新中发展齐鲁文化,完善国际传播体系,开展多层次、立体化融合传播,以重要时间节点和场合为契机,着力创建并打造新时代齐鲁文化品牌,拓展对外交流空间,讲好中国故事、树立国家形象,提升国际传播力。

Qilu Culture in the new era is an excellent culture which contains three spiritual connotations of traditional Qilu culture,Shandong revolutionary culture and advanced socialist culture.It is the profound soft power of the Chinese nation standing in the world,and the external dissemination of its essence plays a very important role in enhancing China’s international influence.With the further development of world multi-polarization,economic globalization and cultural diversification and various cultural exchanges are becoming more frequent.We should develop Qilu Culture basing on tradition and making innovations,improve the international communication system,carry out multi-level communication.In addition,taking important time nodes and occasions as opportunities,we should strive to create and build a brand of Qilu Culture in the new era,expand the space for foreign exchange,tell good Chinese stories,establish a national image,and enhance international communication capability.