基于智慧旅游视角的陕西文化遗产旅游体验度提升研究

Research on the Improvement of Shaanxi Cultural Heritage Tourism Experience from the Perspective of Smart Tourism

数字科技的应用衍生出一系列智慧化生活方式,是现阶段物质发展的必要属性,智慧旅游就是这样应时而生的。从智慧旅游视角出发研究文化遗产旅游的体验度,不仅要探究如何运用智能手段提升旅游者在吃、住、行、游、购、娱等方面的身体体验,更要深入研究将文化遗产活动创意活化,满足游客个性化需求,以提升其情感体验、精神体验及心灵体验。本文就互联网背景下对陕西省文化遗产旅游发展现状及所存在问题进行分析,探讨文化遗产旅游体验度的提升途径,以期为促进本省旅游业的发展提供参考。

The application of digital technology has given rise to a series of intelligent life styles,which is an inevitable result of material development at the present stage.This is how smart tourism comes into being.From this perspective,we should not only explore how to use intelligent means to improve tourists’physical experience in the aspects of food,accommodation,transportation,travel,shopping and entertainment,but have in-depth studies on cultural heritage activities to meet the individual needs to spiritual experience.This paper analyzes the current situation and existing problems of cultural heritage tourism in Shaanxi Province and puts forward the ways to meet tourists’satisfaction in order to provide reference for the development of tourism in Shaanxi Province.