摘要
为深入研究苏州园林漏窗与纺织纪念品有关联的造型特征及文化内涵,本文结合苏州地域文化探索苏州旅游纪念类纺织品设计方式。在调研了旅游纪念类纺织品市场弱点的基础上,本文重点挖掘苏州园林漏窗文化渊源及造型特征,分析旅游纪念类纺织品研究的意义、现状及设计属性,理顺设计过程及思路,把握设计过程的重要节点;进行了典型性提取、元素提取和意象纹饰提取,把典型性漏窗与T恤衫、棒球帽、丝绸制品等生活用品结合,并提出利用意象纹饰把漏窗打散重构创意的设计理念,让旅游纪念类纺织品更加贴近生活,实现苏州漏窗文化向产品转化。通过对漏窗的深入分析及探索,本文不断创新设计理论及方法,设计了一批苏州漏窗旅游纪念类纺织品并完成部分产品市场转化,提升了对苏州园林元素提取及研发的信心,拓展了旅游纪念类纺织品的设计思路。
With the rapid development of domestic tourism,revenue in tourism industry has experienced a sharp growth year by year.In 2021,domestic tourism revenue was 2.92 trillion yuan,with an increase of 0.69 trillion yuan or 31.0%over the same period last year.The per capita consumption per trip was 899.28 yuan,with an increase of 125.14 yuan or 16.2%over the same period last year.The prosperity of tourism industry will certainly drive the increment of tourism commemorative crafts.However,the tourism commemorative crafts in the tourism market are not various while a batch of products with regional characteristics become urgent needs in market.Suzhou is the distribution center of clothing production,printing,dyeing&processing,silk fabrics and other industries,and the textile industry is rich in resources while leaky windows of Suzhou Gardens have significant regional cultural characteristics;hence,the application of leaky windows of Suzhou Gardens in tourism commemorative textiles is of great significance.Above all,it is crucial to analyze the internal relationship between leaky window culture and textile products,explore the design methods of regional culture and tourism commemorative textiles,form a set of design creative ideas with reference significance,and achieve the purpose of developing tourism commemorative crafts with regional characteristics.In order to better design and produce tourism commemorative textiles that meet the tourism market,our team visited some textile garment manufacturing enterprises and silk fabric industry bases in Suzhou,and investigated some tourism handicraft markets in Suzhou,such as tourism handicraft markets around Suzhou Pingjiang Road,Suzhou Humble Administrator’s Garden,the Lingering Garden,the Lion Grove Garden,the Master-of-Nets Garden,the Tiger Hill and Hanshan Temple,tourism handicraft markets in the eight ancient towns,Wujiang Shengze silk fabric market,etc.We analyzed the loopholes and potential market share in the market,as well as the internal reasons why enterprises do not develop tourism commemorative textiles,and analyzed and sorted out the classification,implications and formal beauty of leaky windows from the aspects of the origin,artistic characteristics and classification of leaky windows of Suzhou Gardens.From the analysis of the design attributes of tourism memorial textiles of leaky windows in Suzhou Gardens,this paper finds out the logical relationship and design creative methods between leaky window art and tourism memorial textiles,and forms the design creative framework.The leaky window elements are extracted by three methods:typical decoration extraction,element extraction and image decoration extraction.Combined with the color aided design of leaky window type tourism memorial textiles,the design ideas of induction and redesign of typical leaky window decorations,extraction,integration and redesign of leaky window elements,and reconstruction of leaky window decorations are formed,and a complete research method is formed.The design creativity of Suzhou leaky window tourism commemorative textiles is the organic combination of Suzhou Garden leaky window art and textile products.It reflects the local cultural characteristics of Suzhou and can be well integrated with the local industrial structure.It is conducive to the upgrading of the local textile industrial structure and the prosperity of tourism,forming a new idea of cross-border industrial cooperation.After full investigation and research,the team finds that excavating the local characteristic culture,analyzing the artistic characteristics,formal beauty,color attributes and implied meaning,and exploring the methods suitable for tourism commemorative textiles,so as to make tourism commemorative textiles closer to life,are conducive to the production and promotion of tourism commemorative textiles so as to realize the transformation from leaky window culture in Suzhou to products,and conducive to the promotion of the model.The application of leaky windows of Suzhou Garden in tourism commemorative textiles is a model that can lead us to seek after new ideas and methods for mining and analyzing regional culture from a new perspective,so as to form a new design thinking model,extend the range of the categories of commemorative tourism handicrafts and satisfy the demand of the tourism market.
作者
王怀岑
崔荣荣
WANG Huaicen;CUI Rongrong(Suzhou Branch of Tourism and Finance,Jiangsu Union Technical Institute,Suzhou 215004,China;School of Fashion Design&Engineering,Zhejiang Sci-Tech University,Hangzhou 310018,China)
出处
《丝绸》
CAS
CSCD
北大核心
2022年第6期103-110,共8页
Journal of Silk
基金
文化和旅游部人事司项目(wlrcd2019-114)
江苏省教育科学十三五立项规划课题项目(D/2020/3/61)。
关键词
苏州园林
漏窗
形式美
旅游纪念品
文创产品
纺织品设计
Suzhou Gardens
leaky windows
formal beauty
tourism commemorative textiles
cultural and creative products
textile design