数字化交往:数字媒介时代社会交往的路径重构与思考

Digital Communication: Reconstructing and Rethinking Social Communication in the Era of Digital Media

交往是拓展多元社会关系、生成社会意义的重要维度。互联网、智能终端等数字技术推动数字媒介的不断演进,广泛而持续地影响着人们参与社会生活的方式。信息的数字化传播时代,媒介渗透至各个领域,成为人们构建和连接社会关系的工具以及观看和理解世界的透镜,改变了既有的人际关系和社会交往秩序,催生出新的社交文化。媒介的技术可供性使数字媒介时代的人际关系和社会交往被重塑,并带来强关系和弱关系的转换、界面依赖与社交倦怠、时空重构与灵韵消散等一系列矛盾与困境,成为数字交往实践中不得不思考的议题。简言之,数字化交往的诞生,将全新的科学方法论和科学精神导入传统的媒介研究、人际关系学研究、心理学研究和社会学研究,预示着相关学科的学术范式将被改写,甚至诞生具有转折和范式意义的新研究门类。

Communication is an important dimension to expand multiple social relations and generate social significance. Digital technologies such as the Internet and smart devices have been propelling the evolution of digital media, extensively and continuously affecting people’s way of social lives. In the era of digital communication of information, media has penetrated into all fields and become a tool for people to build and maintain social connections and a lens for them to see and understand the world. It has changed the existing interpersonal relations and order of social communication, generating a new culture of communication. The technological affordance of media has reshaped the interpersonal relationship and social interaction in the digital media era, and brought about a series of contradictions and dilemmas, such as the transformation of strong and weak relationships, interface dependence and social burnout, space-time reconstruction and disappearance of aura, which have become the issues that have to be considered in the practice of digital communication. In short, the rise of digital communication introduces new scientific methodology and scientific spirit into traditional media research, interpersonal relationship research, psychology research and sociology research, which means the academic paradigm of these disciplines could be rewritten, or a new research category with transitional and paradigm significance could therefrom arise.